Package Design, Product Design, Branding
Research, Product Design, Branding, Graphic Design
Every piece of the design has been carefully thought out; from the materials, graphics, parts and the complete design.
Sri Lanka is a country which is still developing and is facing some severe environmental and economic issues. More specifically, Sri Lanka faces problems with polluted oceans and over-filled landfill sites. Additionally, the average salary rate is low and poverty is very prominent.
Ecoco solves this challenge by utilizing local resources and sustainable resources which in turn creates local jobs and contributes to the country's economy.
Coming up with a product and package that is designed to tackle such a wide variety of issues is not an easy task. Through extensive research and multiple product iterations, new ways of approaching and implementing design solutions came into play.In order to achieve a solution to such complex issue every design choice needed to be meaningful, useful and with intention.
The result of this project was a package and product concept which offered an innovative and powerful take on sustainable and meaningful design.The project focuses on tackling a specific set of issues. This includes: low income/ poverty, waste management, and economic revenue in a specific geographical region.
Full Process Here
Throughout the development process, constant design challenges arose demanding new solutions. With every iteration and solution, new innovations and improvements contributed to a better and complete product.
The final version came out truly amazing. Visually the design was simplified and coherent. The functionality increased but complexity decreased. Every aspect of the product was carefully thought out; designed to be as functional as possible while maintaining a good aesthetic and thoughtful design.